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JOK digital resources

Commercial tools you can use, not just read.

Interactive tools for fashion, lifestyle, manufacturing and other product-based founders who want to make stronger decisions using their own business numbers.

Digital planning templates displayed on a laptop and tablet
Practical. Commercial. Ready to use.
JOK CONSULTANCY Retail Essentials + eBook Essential toolkit Commercial clarity for product-based businesses.
Essential toolkit

Retail Essentials + eBook

For founders preparing to price, set sales targets or place a supplier order—and who need to know whether the numbers make commercial sense before committing cash.

What you will be able to do

Set a more informed selling price, break a monthly revenue goal into achievable targets and test whether an MOQ is realistic.

Exactly what is included +
Pricing Calculator

Calculate a selling price that covers your real product costs and protects your margin.

Sales Target Setter

Turn a monthly revenue goal into clear daily, weekly and transaction targets.

MOQ Planner

Test whether a supplier’s minimum order makes commercial and cash flow sense before committing money to stock or production.

From Vision to Revenue eBook

Understand the commercial foundations behind customer, product, pricing, margins, stock, sales planning and profit in a product-based business.

Standard $120
Launch offer $90
Save $60 versus buying separately Buy this option
JOK CONSULTANCY Toolkit + 60-Minute Strategy Review Toolkit + expert review Commercial clarity for product-based businesses.
Toolkit + expert review

Retail Starter Toolkit + 60-Minute Strategy Review

For founders who want every tool in the complete toolkit, plus experienced help understanding what their results mean for their own business.

What you will be able to do

Complete the tools, review your results with Jessica and agree the most important actions to prioritise next.

Exactly what is included +
Pricing Calculator

Calculate a selling price that covers your real product costs and protects your margin.

Sales Target Setter

Turn a monthly revenue goal into clear daily, weekly and transaction targets.

MOQ Planner

Test whether a supplier’s minimum order makes commercial and cash flow sense before committing money to stock or production.

Profit and Loss Planner

See whether your revenue will leave a genuine operating profit after product costs, business expenses and paying yourself.

Stock and Sales Snapshot

Understand what is selling, what is tying up cash and where stock action is needed.

From Vision to Revenue eBook

Understand the commercial foundations behind customer, product, pricing, margins, stock, sales planning and profit in a product-based business.

60-minute strategy review

A one-to-one discussion of your results.

Focused action summary

Your agreed priorities and next steps.

Standard $290
Launch offer $220
Includes a focused action summary Buy this option

Prefer one focused tool?

Available individually.

Open any product below to see the problem it solves, how it works and the individual purchase option.

01 Pricing Calculator Calculate a selling price that covers your real product costs and protects your margin. $40 +

Use this when you need to set or review a product price. Enter your real unit costs and target margin to calculate recommended retail, wholesale and export prices, with the profit and margin shown clearly.

Buy Pricing Calculator ↗
02 Sales Target Setter Turn a monthly revenue goal into clear daily, weekly and transaction targets. $25 +

Use this to turn a monthly revenue goal into an operating sales plan. It calculates the weekly, daily and per-transaction targets your business needs to reach, with optional checks for footfall, conversion and average customer spend.

Buy Sales Target Setter ↗
03 MOQ Planner Test whether a supplier’s minimum order makes commercial and cash flow sense before committing money to stock or production. $30 +

Use this before committing cash to a supplier or production run. It shows the investment required, the units and sales needed, the likely time to sell through and the potential return, helping you assess whether the order is affordable and realistic.

Buy MOQ Planner ↗
04 Profit and Loss Planner See whether your revenue will leave a genuine operating profit after product costs, business expenses and paying yourself. $40 +

Use this to see whether sales will translate into a healthy business result. Build a monthly view of revenue, product costs, operating expenses, owner drawings and profit so you can identify what needs to change.

Buy the P&L Planner ↗
05 Stock and Sales Snapshot Understand what is selling, what is tying up cash and where stock action is needed. $55 +

Use this to understand the health of your inventory. Review stock cover and sell-through, identify bestsellers and slow-moving products, see where cash is tied up and set clearer replenishment, promotion or markdown priorities.

Buy the Stock and Sales Snapshot ↗
06 From Vision to Revenue eBook Understand the commercial foundations behind customer, product, pricing, margins, stock, sales planning and profit in a product-based business. $55 +

Use this alongside the tools or as a standalone guide to understand the commercial decisions behind a product-based business. It connects customer, product, pricing, margins, stock, sales planning and profit so you can see how each decision affects the next.

Buy From Vision to Revenue E-book ↗

Built for founders who need to move

Less theory. More confident decisions.

Each resource is designed around a real commercial task, so you can organise your thinking and act with greater clarity.

01

Clarify

See the commercial question clearly and identify what information matters.

02

Plan

Use a practical structure instead of starting from a blank page.

03

Act

Turn your results into priorities and informed decisions.

Latest thinking from JOK Consultancy

Insights for stronger retail decisions.

Read Jessica’s latest perspectives on fashion, customer demand and the commercial decisions behind stronger brands.

Not sure which route fits?

Start with the decision you need to make.

Tell me what you are trying to work out and I’ll point you towards the most useful tool, bundle or session.

Ask Jessica